Stafford Florist over the moon

Stafford florist Dean Sharpe, 34, is one of only 16 finalists competing for the prestigious title of RHS (Royal Horticultural Society) Chelsea Florist of the Year 2018. The RHS Chelsea Florist of the Year Competition is designed to showcase the very best floristry talent within the UK.

With his show-stopping bridal creation for a winter wedding, Dean won first place in a qualifying heat of which there are seven nationwide. The brief for the qualifying heat was to design and create a bridal stole (a floral shrug or cover-up) to be worn at a wedding in a Scottish Castle. Dean’s winning design layered a large selection of flowers, glued over silver satin lined with lilac cotton.

Dean says, “Images of a castle surrounded by a wild and wintry landscape provided me with the inspiration for the stole. The palette of greys, purples and whites reflects the cool beauty and stately elegance of Scottish lochs and mountains in winter time”. Scoring 90/100 in his qualifying heat Dean certainly stole the show! His entry will be judged on 24 May by The Judging Guild of floristry. The winner will be announced on the same day. Together with the coveted title of Florist of the Year, the winner will receive a medal and certificate of commendation. For the Chelsea finals we have been asked to make a Floral Throne for a spring wedding

Deans Qualifying Design 


Dean says, “I’m over the moon to be one of the top 16 this year. It’s been a life-long ambition to compete at the Chelsea Flower Show and now, with only 10 weeks to design and create my exhibit. I’m getting nervous!”

Dean also has to plan how to transport all he needs to London to set-up on competition day. Dean says that he will probably return home with his exhibit – giving friends and family the opportunity to see and enjoy it.

Dean Sharp's Floral Studio

Last year, Dean had the privilege of styling the exclusive London hotel, The Pestana on Chelsea Bridge, for its annual celebration of The Chelsea Flower Show. His innovative style and creative flair have earned him a repeat visit this year and so it’s a busy month of May for this Stafford success-story.

For more information about Dean’s work please contact Dean on:
Telephone: 07584281915

The RHS Chelsea Florist of the Year Competition

Thanks to Dean for the following.

The RHS Chelsea Florist of the Year Competition is run by the RHS in association with the British Florist Association.
2018 is the 10th anniversary of RHS Chelsea Florist of the Year Competition

The Chelsea Flower Show
The first Chelsea Flower Show in 1862 was originally called the Royal Horticultural Society’s Great Spring Show and was held at the RHS garden in Kensington.
It was staged in a single tent and made a profit of £88. It wasn’t until 1913 that the show moved to its current turf in the grounds of the Royal Hospital Chelsea.

The first Chelsea Flower Show was opened by Queen Alexandra. Members of the Royal Family are regular visitors to the Show. Our present Queen has missed only two shows since she was crowned.

All the Show Gardens are built from scratch in just 19 days and are dismantled in only five days.